Olympic Style: And The Winner is ... Stella McCartney

After all of the complaints about the Stella McCartney-designed Team GB Olympic uniforms
Working in conjunction with Adidas, McCartney’s designs benefitted from the company’s performance fabrics such as CLIMACOOL moisture management in clothing and footwear, and TECHFIT PowerWEB, which combines compression fabric and TPU material to mirror the movement of muscles, streamlining the athlete to boost power. Complaints came from some who felt that McCartney’s version of the Union Jack didn’t have enough red. I hope the nay-sayers are eating their words. How much better could the athletes have looked whether in competition or on the winners’ podiums? Here are some standouts.


Gymnasts Louis Smith won silver and Max Whitlock bronze in the men’s pommel horse


Bradley Wiggins wins gold for road bike

GB track cycle team win gold

Laura Trott won 2 gold medals for track cycling


Sir Chris Hoy wins gold for track cycling, his 6th in total

Jason Kenney, gold medal winner for track cycling



Helen Glover and Heather Stanning win rowing gold

GB rowing team win gold


Zac Purchase and Mark Hunter win silver for rowing

Greg Rutherford wins gold for the long-jump


Greg Rutherford wins gold for the long-jump


Peter Wilson wins gold for shooting


Andy Murray wins gold for men’s singles tennis

Mo Farah wins gold for Men’s 10,000 meters


Mo Farah wins gold for Men’s 10,000 meters

Brownlee brothers win gold and bronze in the triathlon

More Olympic Uniforms

Wednesday, August 08, 2012 · Categories: Sports and Fitness, Fashion, Activewear, Lifestyle
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